A staggering $2.1 billion in affiliate marketing fees were paid to blog and website owners in 2008. This finding in a
recent study by Jupiter Research confirms what many savvy Internet marketers have known for a while: Affiliate marketing has become one of the top business opportunities online because the startup costs are so low and the income you generate can be mind-blowing.
Affiliate marketing involves having your own site and sending your traffic to someone else’s site to buy their products or services. For every sale initiated by a link from your site, you earn a percentage–an affiliate sales commission.
Affiliate marketing can be done on a part-time basis, and many are so successful that they’ve made it their full-time job. Equally exciting, you can get in the game in just a few hours. But how successful you are is based on the amount of time and effort you devote. Here is how you can make money online with these six tips:
1. Create a website or blog
To start as an affiliate marketer, you must have a site on which to place links to the products or services you recommend. There are many inexpensive website services such as Hostgator and GoDaddy. It’s also easy to set up a free blog through services such as Google’s Blogger blog network. I also use Namecheap for domains and Hostnine (get a reseller account) for hosting.
2. Decide your product/service niche
Affiliate marketers help companies and entrepreneurs sell everything from jewelry and cell phones to website services and how-to e-books. Choose an area you’re familiar with or one you’re enthusiastic about learning. You’ll be more likely to do the work and less likely to get bored before the money starts rolling in.
3. Find products and services to promote
Many affiliate networks exist to connect merchants with affiliate site publishers who can help sell their goods. Companies such as:
- Clickbank, E-junkie and PayDotCom lead the pack in connecting the creators of e-books and software with affiliates to help sell their digital download products.
- Commission Junction is popular for those who want to sell more traditional wares ranging from travel services to janitorial franchises.
- Google AdSense, which doesn’t require your involvement to result in a sale. Your income is realized on a pay-per-click basis, just for leading your traffic to click to a merchant’s site. PPC affiliate programs pay a lot less than programs where your referral must result in a sale. Keep in mind that a site peppered with ads and no authority or trust can look and feel like spam, and you won’t get good results.
4. Affiliate site content
There are two main approaches or business models to choose from when setting up an affiliate marketing site:
- Resource Sites These sites are focused on offering lots of how-to articles and posts, and then provide affiliate links or banner ads to click for more details. Frequently adding fresh related content is vital because it gives people a reason to return to your site–and click some of your money-making links.
- Review Sites You’ve tried the products in your niche, now you write them up and rate them to help your site visitors decide what to buy. For each product you review, you provide a link or banner ad that clicks through for sales on your merchant partner’s site. Less frequent content updates are necessary–just tweak your site about once a week to let the search engines know your site’s still alive, and always try to build links.